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Elaine Gross has always known that creativity had to be part of her future.

Elaine GrossAfter earning a Bachelor’s Degree in French from Brooklyn College, she hoped to find work in France. The next step—receiving an Associate in Applied Science Degree from the Fashion Institute of Technology, majoring in Fashion Buying and Merchandising—brought her closer to that dream when she and two friends launched the college’s overseas work/study program in London, working at Simpson’s Piccadilly.

After graduation, Elaine parleyed her hobbies and studies into a career in magazine publishing, working in the crafts and needlework field as an Assistant Editor for McCall’s Needlework & Crafts magazine followed by several years as Fabrics and Crafts Editor for Seventeen magazine. In that position, she was responsible for producing the editorial pages for a wide range of home sewing and crafts projects, including designing and writing instructions for many of them.

Encouraged by a colleague to pursue writing and journalism despite no training in that area, Elaine then refocused her career on writing about ready-to-wear fashion, textiles and fibers for many publications, companies and trend forecasting services. Since her first journalist’s job as Assistant Fashion Editor and later Sportswear Editor for the Daily News Record (DNR), her work has appeared in a variety of media including trade and consumer print publications. promotion and advertising materials, and television and video programs. She has an impressive roster of publishing credits in such publications as Women’s Wear Daily, The New York Times, The Montgomery Advertiser Journal, Dallas Women’s Journal and Textile World, among others.

Journalism segued into fashion trend forecasting and promotion, first as a consultant for such companies as Celanese Fibers, then creating her own menswear trend reporting service, Phases. While she was building a large clientele, the opportunity of a lifetime came knocking and along with it the fulfillment of another dream—living and working in Paris. Without hesitation, her bags were packed to take on the challenging position of Men’s Fashion Director for the fashion office of the British nonprofit, International Wool Secretariat (Woolmark). For six years, she traveled the globe researching and reporting on fashion trends and presenting them to industry groups in many countries. She was the first American to participate in the prestigious color committee of the Première Vision fabric show and on the multinational Intercolor group.

After returning to the U.S., she briefly became Fashion and Promotion Director of the American Wool Council, coordinating domestic and overseas promotions and fashion forecasting services, also representing the organization as a member of Fashion Group International and The Color Association of the United States.

But the writing life beckoned. As the creator and director of a marketing and consulting service, EGI, she provided trend forecasting, reporting and promotion services for such clients as Tencel, Masters of Linen, Dupont, Cotton Incorporated, Federated Department Stores, Joseph Abboud and Ike Behar, and directed promotional activities for the National Knitwear and Sportswear Association and its trade show, Yarn Fair International.

Probably her proudest accomplishment is as the lead author and writer of Halston: An American Original (HarperCollins), a lavishly illustrated biography of the late fashion designer and the definitive work on his contributions to fashion. It was produced with Fred Rottman, Halston's former design assistant.

After many years exclusively in the fashion and textiles field, Elaine is now dividing her time between working as a crafts editor and designer. She has edited a number of titles for such publishers as Rockport Publishing, Workman Press and Soho Publishing, including the highly successful sewing book, Generation T, and Sasha Kagan’s Crochet Inspirations.

As designer and distributor of her own company, All Ears, she devised a patent-pending method for knitting or crocheting earmuffs including earphones that she sells in kits to retailers and direct to consumers on her website

Elaine is an accredited knitting instructor and is a member of The National Needlearts Association (TNNA), at whose show she presented a workshop advising yarn and craft retailers about obtaining publicity for their businesses. She also was Treasurer and is currently Web Editor for Fashion News Workshop, a fashion-industry networking group.